A digital strategist develops and implements strategies to enhance a company's online presence and achieve business goals. They analyze data, identify trends, and create plans to optimize digital marketing efforts across various platforms. This involves everything from planning customer journeys and campaigns to monitoring performance and staying ahead of digital trends.

Responsibiities :

• Design comprehensive marketing strategy, budget, and promotional plan for a full year.
• Formulate budgetary projections for the marketing strategies that will be executed.
• Monitored the implementation of promotions in accordance with the system's process, cost ratio, and traffic volume.
• Review all proposals concerning marketing activities, including budgeting and online, prior to submitting them to the director for approval.
• Effective branding and promotion management development and implementation.
• Manage the financing of marketing activities or events.
• Collaborate closely with cross-functional teams (e.g. marketing, PR, commercial) to ensure seamless integration of events with broader campaigns.
• Community Engagement and Manage the company's Public Relations activities and CSR (Corporate Social Responsibility) projects.
• Establishing partnerships with external entities to facilitate the marketing strategy.
• Monitor and assess the daily performance improvement and overall performance of the entire team.